Social Media Specialist-[Maternity Leave Cover]

Job Description

Gabb gives families a better choice for their kids’ first technology. Our product portfolio spans purpose-built hardware — Gabb Phone 4 and Gabb Watch 3e — alongside digital services including Gabb Music and Music+. With our Tech in Steps approach, everything we build is designed to let families introduce technology in stages, giving kids connection while helping families reduce the risks of a fully open smartphone. We’re a mission-driven company headquartered in Lehi, Utah, with a team that genuinely loves what we do and why we do it. ABOUT THE ROLE Gabb is looking for a Social Media Specialist who can do more than post content on a schedule. We need someone who will assess what’s working, build the systems and workflows that don’t exist yet, and turn our social channels into a genuine growth engine. The audience is parents — specifically parents navigating when and how to give their kids technology. The stakes are real, the community is engaged, and the opportunity to build something meaningful is wide open. This role begins as a contracted position working full-time hours, with the potential to convert to a full-time employee based on performance and mutual fit. You will own creative planning, content development, and execution across all of Gabb’s social media platforms. You will also own measurement — defining what success looks like, tracking it rigorously, and using what you learn to sharpen the strategy over time. This is a builder role. Our social presence has momentum and room to grow. The right person will bring fresh eyes, a strong creative instinct, and the discipline to match that instinct with data. This role reports to the VP of Growth and works cross-functionally with content, brand, product marketing, and community teams. \n What You’ll Do SOCIAL MEDIA STRATEGY & PROGRAM OWNERSHIP -Audit and evolve Gabb’s social media strategy —