Sales Development Representative

Job Description

LiveU is the global leader in live video contribution and remote production solutions for broadcast, sports, and enterprise. Our cloud-based platform and patented bonding technology power live coverage for the world’s top broadcasters, sports leagues, and digital media organizations. We are growing fast, and we are looking for a driven Sales Development Representative (SDR) to join our Americas Revenue team. About the Role The SDR is the first point of contact for prospective LiveU customers and a critical engine for pipeline generation across the Americas. You will be responsible for qualifying inbound leads, supporting the rental quoting process, and creating sales-ready opportunities for our Regional Sales Directors. This is a high-activity, high-impact role suited for someone who is organized, curious, and motivated by results. Key Responsibilities: Inbound Lead Qualification · Respond to Marketing Qualified Leads (MQLs) · Conduct structured qualification calls to assess needs, budget, timeline, and decision-making authority · Research and complete pre-work fields in Salesforce (market segment, company profile, lead history, engagement data) prior to outreach · Execute structured multi-step outreach sequences (call, email, LinkedIn) using Gong. · Validate lead ownership, market segment, and product type. · Accurately disposition leads as SAL (Sales Accepted), Recycled, or Disqualified per defined criteria; maintain complete Salesforce records at all times · Schedule and join discovery calls between qualified leads and Regional Sales Directors; attend calls for the first 3 months of tenure to build product knowledge · Create qualified opportunities in Salesforce directly resulting from SDR-led qualification activity; meet quarterly opportunity creation targets Rental Quote Support · Re